How much does it cost to advertise on TV?
Many believe that TV advertising is reserved for large, established brands with massive budgets. While it’s true that high-profile events like major sports games can come with steep…
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Top Tips for Getting the Most out of Canva
Since its launch in 2012 in Perth, Australia, Canva has quickly become the go-to design platform for business owners, content creators, and marketers. Its user-friendly interface and powerful…
What Is Influencer Marketing?
Influencer marketing is a collaboration between influential online personalities and brands to promote products or services. Social media has given rise to influencers: those among us who are…
What does your brand identity say about your business?
If you were asked to describe your business in just three words, what would they be? Your brand identity is more than just a logo or a colour…
The Power of TV Advertising in The Run-Up to Christmas
Why TV advertising can boost your business ahead of Christmas As Christmas approaches, it’s the perfect time to consider how TV advertising can give your business an extra…
Traditional PR: A Budget-Friendly Boost For Your Business Goals
The marketing world has never been more saturated with ways to enhance stakeholder engagement, and the luxury of choosing the perfect business strategy has never been easier. But…
How to Set Realistic Social Media Goals
Scrolling through social media, liking posts, and sharing updates is easy, but achieving success requires more than consistency. It involves setting realistic, strategic goals that align with your…
How to Go Viral on Social Media
Going viral on social media has become quite the convoluted topic over the years – is there a science to internet stardom? Whether you’re a marketer or the…